Marketing Management Master’s Degree

General Information

The Marketing Management Master’s Program offers comprehensive education that aims to provide students with advanced marketing knowledge and skills. The program covers topics such as marketing strategies, consumer behavior, digital marketing, brand management and market research techniques in depth. While students reinforce theoretical knowledge with applied projects and case studies, they also have the opportunity to closely follow innovative practices and trends in the sector. The program is ideal for individuals who aim for both academic and professional careers and offers graduates the opportunity to pursue careers in various positions such as marketing managers, brand consultants, digital marketing specialists and academics in national and international companies. The Marketing Management Master’s Program prepares students to succeed in the dynamic and competitive environment of the business world by providing them with strategic thinking, analytical skills and leadership competencies.

Job Opportunities

Marketing Management Master’s Program graduates have a wide range of job opportunities. Our graduates have the opportunity to pursue careers in national and international companies in positions such as marketing manager, brand manager, digital marketing strategy, market research analyst, product development manager and sales and marketing consultant. They can also assume important roles in advertising agencies, media and communication companies, e-commerce companies and consulting companies. Those who aim for an academic career can work as faculty members or researchers at universities. Our program offers its graduates the opportunity to become professionals who are well-versed in the dynamics of the business world, who can think strategically, and who have innovative and analytical skills.

Academic Staff

Title Name SurnameDutyE-mail Address
Prof. Dr. Asım Günal Önce [email protected]
Yrd. Doç. Dr. Asli Ökten Demircioğlu [email protected]
Yrd. Doç. Dr. Niusha Eivazzadeh[email protected]